delivering media + communications + training for nonprofit organizations in Alberta

How to Craft & Tell Stories That Inspire People to Open Their Hearts, Minds & Wallets

In order to raise more money, you need to get people excited to support your cause.​  And the best way to do that is by telling better stories and adapting your storytelling techniques to suit the circumstances. We'll cover how to structure and craft compelling stories and how to use these stories to engage your donors on a deeper level.  We'll brainstorm the stories most likely to raise you the most money. This webinar covers the basics of storytelling as well as some advanced storytelling techniques to increase donations and donor retention.

You'll learn:

  • How to find new donors using stories
  • The fundamentals of storytelling
  • Special event storytelling
  • Major giving storytelling
  • Direct response storytelling
  • Online storytelling
  • Advocacy storytelling
  • Social media storytelling
  • Using stories to retain donors
  • How to identify at least one "mission moment" from your organization
  • Develop two minute story scripts
  • The power of “shorter” vs. longer when sharing a story
  • And more...

Event Properties

Event Date December 01, 2017 1:30 PM
Event End Date December 01, 2017 2:30 PM
Registration Start Date January 01, 2017
Cut off date November 30, 2017 3:00 PM
Individual Price $45.00
Location Online via Go To Meeting Videoconferencing.
$45.00 10
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Webinar communication

In order to hear the webinar presentation, your computer will need to be equipped with speakers. We will communicate directly with each other via a chat box located on the Go to Meeting interface so you can ask and answer questions during the webinar presentation and your computer will not need to be equipped with a microphone. 

Date or time doesn't work for you?

All of these webinars are also available as private one-on-one workshops either in-person or online via videoconferencing and shared computer screens. Call 780-695-5675 for more information and to book your private session. 


Save $20

Fees displayed here are the early bird rates. Register two weeks before the webinar (two Fridays before the webinar you want to take) and you'll save $20. You'll also receive the webinar handouts in advance so you can get a jump on things and I'll get a chance to conduct some research on your behalf before the webinar. | | |
125, 11215 Jasper Avenue, Edmonton, Alberta | T5K 0L5 | ph: 780-695-5675

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